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How to Prepare for Facebook's Postelection Ad Freeze

Facebook announced recently that it would not allow new issue ads to run between October 27, 2020 and November 3 and temporarily stopping all ads about social issues, elections and politics in the US after the polls close on November 3. What you need to know.

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Data-Driven Content: How to Use Data to Write Effective Website Content

Effective content helps both your audience and your organization accomplish goals. Learn how to use data to evaluate and improve your website content.

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We Cannot Be Silent about Injustice and Inequality

None of us can afford to be silent about injustice and inequality in the communities in which we live. Each of us has the responsibility to speak out against the senseless violence and discrimination that so many people in our country face every day.

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Digital Advertising during EOY and a Global Crisis

A lot has changed. But digital advertisers must carry on, raising money and building supporter lists to meet mission goals. We must accommodate changes in user behavior during COVID, such as the increase in mobile and social platform usage, lower CPMs and more.

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How to Use Data to Drive Your Content Strategy and SEO

How to Use Data to Drive Your Content Strategy & SEO

Content strategists and data nerds, this is your webinar! Are you using data to clean up your content? To organize your content? To inform what new content you produce (the content your audience really wants, not what you think they do)??

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How to Use Your “Listening Ears” to Transform Your Website User Experience

Food Allergy Research & Education (FARE) has a loyal, interested audience: parents of children with food allergies. But FARE realized that they weren’t giving visitors the web experience they needed to navigate their daily food allergy challenges.

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