Digital Advertising during EOY and a Global Crisis
A lot has changed. But digital advertisers must carry on, raising money and building supporter lists to meet mission goals. We must accommodate changes in user behavior during COVID, such as the increase in mobile and social platform usage, lower CPMs and more. Our campaigns need to be "sensitive" to our new and fast-changing world. And, then, we need to factor in the election.
So, how do you pivot for success? Read more and register now.
- You'll see examples of ad campaigns that exceeded their goals during COVID-19 and explore why
- You'll learn about new advertising opportunities you can take advantage of for year-end
- You'll get tips on how to execute your ad operations smarter from home